Acquiring Minds✓ Verified in SBA records

Growing A Flippa Business To 2 Million

with Martin Bisbells · Upper Park Disc Golf

LenderHawk analysis. Not affiliated with or endorsed by Acquiring Minds.

The Deal

Business

Upper Park Disc Golf

Industry

E-commerce retail - disc golf equipment and accessories

State

Year

2020

Deal Source

other

Strategic Rationale

Acquired an e-commerce business with proven product-market fit and brand equity in the rapidly growing disc golf space, which had strong tailwinds from outdoor recreation trends and did not require physical infrastructure.

Post-Acquisition Performance

Grew the business from zero inventory and zero sales to over fifty thousand dollars in monthly sales with 25% month-over-month growth rate within one year, projecting multiple millions in annual revenue in the near term, by restocking inventory, hiring a core team of seven, improving supply chain management, and implementing efficient digital marketing.

Key Takeaways

1Develop clear objective criteria before starting a business search to avoid getting distracted by passion or hype and to make disciplined acquisition decisions
2Plan the entire post-acquisition investment strategy including inventory, hiring, marketing, and infrastructure before closing the deal, not after, to avoid cost overruns and execution delays
3Bring the founder or seller on as an equity partner or with an earnout structure to retain critical knowledge, industry relationships, and provide warm introductions to key players in the market
4Focus daily on the question what can only I do as CEO to avoid getting trapped in tactical execution and losing sight of strategic initiatives that drive long-term growth
5Build a lean, accountable team with clear roles, KPIs, and shared core values rather than either skeletal two-person operations or chaotic oversized teams that create confusion

Matched SBA Loan Records

SBA loan filings we matched to this deal

Banner Bank95%

$60KP + 1.00%FY2018

City National Bank95%

$100KP + 2.50%FY2015

City National Bank95%

$150KP + 2.50%FY2015

The Deal

Business

Upper Park Disc Golf

Industry

E-commerce retail - disc golf equipment and accessories

State

Year

2020

Deal Source

other

Strategic Rationale

Post-Acquisition Performance

Key Takeaways

1Develop clear objective criteria before starting a business search to avoid getting distracted by passion or hype and to make disciplined acquisition decisions

2Plan the entire post-acquisition investment strategy including inventory, hiring, marketing, and infrastructure before closing the deal, not after, to avoid cost overruns and execution delays

3Bring the founder or seller on as an equity partner or with an earnout structure to retain critical knowledge, industry relationships, and provide warm introductions to key players in the market

4Focus daily on the question what can only I do as CEO to avoid getting trapped in tactical execution and losing sight of strategic initiatives that drive long-term growth

5Build a lean, accountable team with clear roles, KPIs, and shared core values rather than either skeletal two-person operations or chaotic oversized teams that create confusion